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Lylla Aslam September 10, 2025

Data Driven Press Releases : Why Analytics are Non-Negotiable

Having served as a medium through which companies announce product launches, business achievements, and news updates, the importance…

Lylla Aslam September 3, 2025

Press Release vs. Marketing: What’s the Difference and Why Both Matter

Introduction Every business wants attention, credibility, and growth. But when it comes to achieving those goals, confusion often…

Lylla Aslam August 21, 2025

Are Press Releases Dead? The Data Says Otherwise.

While trends fail overnight, press releases continue to convey lasting impact, press releases being outworn is a misconception.…

Lylla Aslam August 14, 2025

How to Measure the Success of a Press Release: The Metrics That Matter.

In today’s fast-moving media landscape, press releases serve a bigger purpose than simply broadcasting company news. They’re strategic…

Lylla Aslam August 1, 2025

Why Consistency In PR matter (Building Brand Recognition One Release At A Time)

Some see PR as an art, some see PR as a science. Press Releases can draw a lot…

Lylla Aslam July 25, 2025

Beyond The Facts: Using Narrative Techniques to make your PR Memorable.

In today’s noisy world, where every brand is shouting for attention. How can yours truly stand out? The…

Lylla Aslam July 18, 2025

Top PR Trends to Watch in 2025

Public relations has always been about shaping perception, building trust, and telling compelling stories. But in 2025, the…

Lylla Aslam July 11, 2025

You Don’t Need To Be Famous To Use PR- You Just Need the Right Story

Public relations is one of the most important and effective ways to create a solid and credible reputation…

Lylla Aslam July 2, 2025

A Day in the Life Of a Press Release From Draft To Distribution.

How the world of PR has changed. What is a press release? A press release is an official…

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