Beaverton, USA, February 19, 2024 – Once upon a digital era, text and static 2D product images were the last word in product marketing. But today, we’re seeing a radical shift. It’s almost as if we’ve been handed keys to an entirely new, immersive realm – welcome to the world of 3D Product Rendering.
3D product rendering is the craft of creating photorealistic images of products using state-of-the-art 3d rendering & modeling computer software. From advanced structural product marketing to more consumer-centric product promotion, everything sailing on the wave of e-commerce, 3D product rendering is truly the future of marketing.
This is a 3D rendering by 7CGI Studio for a premier wall-panel manufacturing company. The company wanted to showcase its products before the panels were installed somewhere. It may surprise you how detailed and polished it looks, though everything you see in the picture is unreal!
Why Embrace 3D Product Rendering?
Importance of Product Image: An Industry-wise Insights
“It’s truly Seeing is believing.” – A survey from Google states that ”People who search and shop on their smartphones at least 1X per week say that product images are the feature they turn to most.”
You have high-quality products, but through just text ads, your products may not yield great sales. Consumers love to see the product they are going to buy, portraying high-quality details would let them inspire to purchase your products.
Augmented Reality in Marketing nowadays allows shoppers to test and visualize products in their place before buying a product. An excellent example is Ikea using an AR app that lets customers view photo-realistic 3d furniture models of their actual piece in virtually any space. Believe it or not, developing such apps is now more affordable, and 3D modeling and rendering are making them more accessible.
Saving Time and Money: Increase engagement and Sales
Firstly, By visualizing products long before actual production, businesses can create product portfolios that can be used for marketing and surveying audience interests and demands. This proactive approach leads to time and cost savings.
Secondly, 3D rendering services are less costly than traditional photography, where you need expensive cameras and setups. If you hire a photographer, then there’s product delivery cost and post-production hassle.
By choosing a product rendering service, you can get all the benefits of product photography, plus it enables additional capabilities such as 360 product videos and AR and VR integration opportunities.
All of these help them to make a confirmed decision; thus, you will also save money from less product return.
Conclusion: Seize the Future Today!
The future of marketing is not around the corner; it’s here, staring us in the face. As we stand on the threshold of a bold new era, embracing 3D product rendering isn’t just an innovative move; it’s an essential one!
Media Information
Name: Abdullah
Organization: 7CGI Limited
Email: abdullah@7cgi.com
Phone: +1 (971) 238-1122
Address: Beaverton, Oregon, USA