Non-Alcoholic Beer Market size is expected to reach USD 37.07 billion by 2032. The industry is undergoing a transformation driven by increasing demand for durable, high-performance industrial components across various sectors.
Market to Hit USD 37.07 Bn by 2032
Non-Alcoholic Beer Market size was valued at USD 20.94 billion in 2024 and expected to expand at a compound annual growth rate (CAGR) of 7.4% from 2025-2032, reaching USD 37.07 billion by 2032. In 2024, Non-Alcoholic Beer Market Size was valued at approximately USD 6.43 billion in North America and its Market share of 29.30%. Also, in Europe held a market share of 38% in the same year, equating to revenues of USD 8.6 billion in 2024.
Leading market Players Fueling Industry Evolution
Constellation Brands, Inc. (USA) is valued at USD 10.2 billion, Diageo plc (London, UK) is valued at USD 20.3 billion, and The Molson Coors Beverage Company (USA) is valued at about USD 11.6 billion in 2024. There is strong rivalry in the market because Diageo and Constellation are both growing their portfolios, even though Molson Coors has seen growth in non-alcoholic options.
Alcohol-free is dominated by Product Type segment in terms of value, in 2024
This Alcohol-free dominates in the Non-Alcoholic Beer Market which the value is at approximately USD 17.40 billion holding with a 79.32% of market share in 2024. Alcohol-free beers, which contain no alcohol, align perfectly with this trend, offering the traditional beer experience without the adverse health effects associated with alcohol consumption.
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Supermarket is dominated by Product Type segment in terms of value, in 2024
This Supermarkets dominates in the Non-Alcoholic Beer Market which Sales of non-alcoholic beers have increased significantly, according to major retailers. For example, sales of low- and no-alcohol beers increased by 21% in December 2024 as compared to January 2024.
North America is estimated to be the largest dominating region in terms of value, during the forecast period
This is the largest region in Non-Alcoholic Beer Market Where, Size was valued at approximately USD 6.43 billion in North America and its Market share of 29.30% in 2024. The U.S in particular, is a key driver of growth in North America due to increasing consumer demand for non-alcoholic beverages, the rise of the movement, “sober curious” and advancements in brewing technology.
Europe is estimated to be the Second-largest dominating region in terms of value, during the forecast period
This is the Second-largest region in Non-Alcoholic Beer Market Where, Size was valued at approximately USD 8.06 billion in Europe and its Market share of 38% in 2024. Many of the global leaders in the non-alcoholic beer segment, such as Heineken and Carlsberg, are based in Europe, contributing to the region’s dominance through a broad portfolio of alcohol-free options.
Non-Alcoholic Beer Market Competitive Landscape
Constellation Brands, Inc. (USA): Constellation Brands is a major player in the global beverage industry, primarily known for its beer brands like Corona and Modelo Especial. With the sale of its Svedka vodka brand to Sazerac, Constellation Brands has strategically shifted its attention to luxury wine and beer products, including non-alcoholic ones. In 2024, The total revenue valued is at USD 10.2 billion.
Diageo plc (London, UK): With its Guinness 0.0 and other alcohol-free beverages, Diageo, a world leader in alcoholic beverages, has been increasing its market share in the non-alcoholic beverage sector. Diageo has pledged to cut its carbon emissions by 50% by 2030 as part of its growing sustainability focus. In 2024, The total revenue is valued at USD 20.3 billion.
Molson Coors Beverage Company (USA): the company has expanded its portfolio to include a variety of non-alcoholic beer options under the Coors Light and Miller Lite brands, aiming to capture the growing demand for alcohol-free beer in North America and Europe. The total revenue is valued at USD 11.6 billion in 2024.
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Emerging Trends in the Non-Alcoholic Beer Market
- Companies such as Constellation Brands, Diageo, and Molson Coors are diversifying their portfolios to include low-calorie, alcohol-free products in response to rising customer demand for healthy alternatives. There is a growing effort to create premium, tasty non-alcoholic beers, particularly in the craft beer category. Sustainability is another major priority, with firms pledging to use eco-friendly packaging and reduce their carbon footprints.
- Furthermore, these companies are expanding distribution into supermarkets, convenience stores, and online platforms to make non-alcoholic beers more accessible. As these trends continue, the market is likely to expand, with innovation and environmental responsibility becoming increasingly important to the industry’s future.
Conclusion
- The Non-Alcoholic Beer Market is poised for significant growth, with a projected CAGR of 7.4%, reaching a value of USD 37.07 billion by 2032.
- North America and Europe remain the dominant regions, driven by rising consumer demand for healthier, alcohol-free alternatives.
- Leading players such as Constellation Brands, Diageo, and Molson Coors are expanding their portfolios and innovating to meet the needs of health-conscious consumers. Sustainability and eco-friendly initiatives are also shaping the market, with companies focusing on reducing their environmental impact.
- As the market continues to evolve, distribution networks are expanding, making non-alcoholic options more accessible. Innovation in product offerings, including premium and craft non-alcoholic beers, will further drive the sector’s growth and transformation.
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