WhatsApp is the world’s most popular messaging platform. By 2020, its monthly active user base has increased to 2 billion. This marketing channel is essential for companies looking to interact with audiences in underdeveloped countries. WhatsApp marketing helps you communicate with your customers since more than half of WhatsApp users check the app daily. WhatsApp marketing can help you modernize and upgrade your approach to customer service, allowing you to create distinctive and recurring experiences.

Why Choose WhatsApp Marketing 

WhatsApp cannot be overlooked when it comes to conversational avenues of communication. WhatsApp’s monthly user base of over 2 billion makes it a profitable opportunity for marketers to explore. Customers are more likely to reply to WhatsApp messages than emails or any other form of contact because it is an instant messaging platform.

• WhatsApp Marketing enables you to provide real-time client assistance and support. It has never been simpler for businesses to communicate with their customers.
• Customers feel more connected, listened to, and understood when interacting with WhatsApp brands. You can configure automated and rapid responses to handle FAQs and product-related inquiries.
• Customers can be won over and returned to your stores when timely communications are sent to announce new product launches, retrieve abandoned carts, and provide further discounts and offers. Hence It is an excellent platform for increasing conversions and sales.
• Direct messaging is ideal for personalized offers and customized customer care. In a secure, one-on-one conversation, you can send personal account passwords, order updates, and offer assistance. The WhatsApp Business API also integrates with your CRM, allowing you to tailor your message based on customer information.
• One of the most significant advantages of the WhatsApp Business app is that it provides a variety of formats and interactive content alternatives for business messaging. There are lists, CTAs, links, photographs, videos, files, and products to encourage recipients to interact with the campaign rather than simply reading it.
• WhatsApp serves as both a support and a marketing platform. You can use direct messages to respond to questions, collect orders, address difficulties, and send updates while executing marketing campaigns.

Cost-effective Marketing

WhatsApp is still a low-cost marketing channel, which makes it appealing to small enterprises. All you need to get started is to download an app and connect to the Internet. WhatsApp marketing increases conversions, and revenue, helps you establish deep quality relationships with clients, and costs virtually nothing in terms of marketing expenses. 

What is WhatsApp CRM

Whatsapp CRM is essentially a database of all your WhatsApp conversations with customers as well as their basic profiles. This simple version is suitable for small businesses such as one-person operations or lean start-ups that do not yet have a vast customer base. WhatsApp CRM is about streamlining the sales process, which implies increased sales and simple marketing automation to keep your customers happy. The WhatsApp Business API offers the same interface as regular WhatsApp and allows you to use one business account with multiple phone numbers (including virtual), users, and devices. It enables you to scale your customer service and marketing staff as needed.

Choosing the right CRM

Switching systems is costly, so you should tread cautiously while selecting a CRM platform. It takes time to move and transfer all of your important data. Your staff may also require some time to adjust to the new interface. 

• It should meet the requirements of multiple cross-functional teams, not just one. 
• It should not be confined to sales alone but should be adaptable to future changes and perform and complete all of its objectives to strengthen the firm.
• Ensure that the platform is not overly complicated to utilize. Check the WhatsApp CRM platform to determine if customization and training capabilities are available to train your team.

Among many CRM platforms, WAPlus is one of the best WhatsApp CRM. It is a Free WhatsApp CRM Tool. WAPlus is the most potent WhatsApp CRM tool/extension on the WhatsApp network, offering a wide range of WhatsApp tools and WhatsApp CRM features such as conversation management, WA network senders, unlimited message senders, auto-reply, quick reply, add notes to chats, reminders, check WhatsApp status, and more. With WAPlus, you can reach the most customers in the shortest amount of time. It can double your transaction rate

WAPlus Sender is a Free WA Bulk Message Auto Sender. It is the best WhatsApp marketing software, and an automated solution to send WhatsApp messages without saving numbers is WAPlus. WhatsApp sender allows you to send mass WhatsApp messages to all of your contacts, including those who are not in your address book, with a single click.

Benefits of WhatsApp Integration with CRM

Businesses that integrate WhatsApp CRM may respond to clients promptly, even after hours. It can aid in better knowing your prospects and assuring improved conversions.

• CRM and WhatsApp connection enables you to communicate directly with clients who are located across boundaries.
• Pre-set templates are an excellent approach to sending personalized and pre-formatted messages to customers. You can also include links, photos, videos, and other media.
• You may schedule messages for any upcoming event or campaign with the CRM WhatsApp integration.
• The greater the helpdesk functioning, the more likely consumers will be satisfied. A satisfied customer is a devoted customer. CRM WhatsApp integration allows you to create tickets, send notifications, check the status of tickets, and collect feedback.
• WhatsApp integration with CRM allows you to connect two independent WhatsApp business accounts over a single WhatsApp API, allowing you to give tasks to numerous agents.
• CRM integration with the WhatsApp chat tool includes modules such as assignment rules, canned inbox, and priority rules for efficiently answering client queries.
• Incorporate WhatsApp with CRM; you can track real-time WhatsApp messages based on the number of chats and response times.

WA Sender Extension 

WAPlus Sender is the most incredible WhatsApp Marketing Software & Automation Tool or WA sender extension. It allows you to send WhatsApp messages without saving numbers. Use WhatsApp to communicate with your consumers. WAPlus Sender can help you grow your business with WhatsApp Sender.

WhatsApp Business API

Unlike the Business App, the WhatsApp Business API is better suited for big-scale organizations with a broad client base and a high number of messages. It includes additional business functions and is more flexible than the WhatsApp Business App. It requires a software solution and an official WhatsApp provider to integrate despite its many capabilities and features. It is not an independent app from WhatsApp. A WhatsApp API account is distinct from a typical personal or business account. To create this WhatsApp API account, you must have a valid phone number. The main difference between an API and a standard account is that the former can be created using mobile phone numbers and registered landline phone numbers.

Integrating a CRM and WhatsApp system is easy since leading CRMs have a built-in chat tool. All you need is a registered WhatsApp account. The WhatsApp CRM integration can be quite useful in increasing your business’s market reach, reaching a larger audience, and gaining new customers.