Coinzilla, a long-standing advertising platform in the cryptocurrency and fintech sectors, has partnered with Bitget to enhance the exchange’s global visibility and support its Welcome Bonus campaign, alongside its international LaLiga branding efforts.
The collaboration focused on audience precision, efficient market coverage, and continuous optimization to strengthen Bitget’s presence across priority regions.
Campaign Strategy and Execution
Coinzilla designed a full-funnel advertising framework tailored to Bitget’s objectives. The team oversaw creative direction, publisher selection, placement management, and ongoing performance review.
The approach ensured Bitget’s campaigns appeared across reputable, high-engagement environments where crypto audiences are most active.
A significant part of the strategy relied on real-time adjustments. Underperforming markets were removed, bidding structures were refined to remain competitive, and resources were steadily redirected toward placements generating stronger interaction.
The goal was to maximize visibility without burdening Bitget’s internal teams, allowing them to continue focusing on platform development and community initiatives. Thus, more than 75 million impressions were delivered, with strong coverage across key markets, including Spain, France, Italy, Japan, Brazil, and Canada.
This combination of targeted placements and consistent optimization helped Bitget expand its brand footprint in regions where interest in digital assets continues to rise.
As such, Bitget highlighted the initiative’s impact, noting that the improved visibility supported increased engagement with both the Welcome Bonus campaign and LaLiga-branded materials.
According to the company, Coinzilla’s hands-on approach ensured rapid alignment between performance goals and campaign execution.
Market Expansion and Operational Efficiency
The partnership highlighted the adaptability of advertising frameworks in supporting large-scale brand initiatives within the crypto industry. Coinzilla’s monitoring and optimization workflow allowed the campaign to respond quickly to performance trends and market conditions. Adjustments to CPMs, audience filters, and publisher placements were made throughout the campaign to preserve efficiency while sustaining broad exposure.
Therefore, the two teams also worked closely on message distribution, ensuring that Bitget’s branding remained consistent across multiple publishers and markets. The result was a coherent global presence supported by well-managed advertising operations and steady performance improvements.
About Bitget
Bitget is a global cryptocurrency exchange and Web3 platform serving over 100 million users across more than 150 countries. The company provides advanced trading tools, including copy trading capabilities and access to a diverse selection of digital assets.
Its ecosystem also features Bitget Wallet, a multi-chain Web3 wallet enabling token swaps, NFT support, and a built-in DApp browser.
Bitget continues to expand its global footprint through strategic partnerships, community initiatives, and innovative product offerings.
About Coinzilla
Coinzilla is a leading crypto advertising platform with nearly a decade of experience helping brands reach targeted audiences across premium digital publishers.
The company offers managed campaign services, performance optimization, and detailed reporting through a network of more than 2,000 websites.
Coinzilla also operates a Marketplace that provides PR distribution and sponsored content opportunities on established media platforms. Its advertising solutions are designed to support both emerging and established crypto companies in scaling brand visibility efficiently.
Discover More
The full campaign analysis is available on Coinzilla’s site for those interested in further detail. Follow Coinzilla on X (Twitter) and LinkedIn for updates, ongoing proven case studies, and success stories.
Media Contact
Contact Person: Raluca Angheluș, Head of Sales
Company: Sevio Website: https://coinzilla.com/
Email: [email protected]
City: Iasi
