Source: LinkedIn
Advertising is not always the engine of progress. Surprised? Modern marketing creatives degrade the visual appearance of a website and decrease its performance. Not to mention the suddenly appearing ads on the screen – bright, flashing, usually with loud musical accompaniment. It not only distracts attention but also irritates.
Even though the growth of digital advertising spending in 2023 significantly slowed down compared to 2022, an increase of 8.3% is forecasted for 2024. Interestingly, the leader in this industry is search advertising – yes, the one that occupies the top positions in the search engine results.
If you’re not interested in any form of digital advertising and you finally want to stop seeing it on your gadget screen – check out this material. Spoiler: You definitely can’t do it without an application ad blocker like AWAX!
Why Should You Block Ads?
Source: Whatismyipaddress
In addition to the negative personal perception of advertising, it’s important to pay attention to the harm it can cause to your device.
Some marketing creatives can deceive users or even pose a threat. For example, there are cases of pop-up ads claiming an unpaid fine for unsafe driving and demanding immediate settlement of the debt.
Other ads may pose as antivirus scanners, urging gadget owners to download their solution, supposedly protecting against malware.
However, the truth is that such advertising may ultimately turn out to be malicious software itself, whose goal is to scare you or coerce you into purchasing an unnecessary subscription. It’s with these types of ads that you should especially fight using ad block apps.
Moreover, the lion’s share of modern advertising violates privacy rules by tracking user activity on the Internet. Have you ever noticed that the same ads follow you from one site to another? Or how social networks like Instagram offer you targeted ads based on your preferences (likes) or search queries? All this is direct evidence that applications and websites collect information about you to display the most relevant ads.
Good ad blocker apps will simply hide annoying pop-ups from your view, while the best ones will prevent embedded advertisers’ trackers and other tools from collecting data about you.
What Other Functions Does an Advertisement Block App Perform?
Source: Connectify
In addition to protection against malware, phishing attacks, and theft of confidential information, a block ad app has additional purposes worth mentioning.
Saving Traffic, Battery Charge, and Time
If you’ve ever tried to access a web page littered with various ads, you surely know that it takes more time to load. The larger the ad images and the longer the videos, the more your internet browsing slows down and the more traffic is consumed. In such cases, an ad blocker application prevents ads from downloading to your device, allowing websites to load faster and consume less traffic, thereby significantly saving battery charge.
Viewing Content Without Distracting Elements
Knowledgeable individuals may argue against the need to download and install an advertisement blocker app, as you can edit the host file. We won’t deny that this may help to some extent, as a file with such a name associates host names or servers with IP addresses used by the system to access a specific website. However, any manipulations with the host file can lead to you simply losing the ability to work properly with websites due to empty blocks or “invisible” pop-ups.
For this reason, it’s easier and faster to apply a comprehensive solution to combat annoying ads simply by choosing and installing effective block app ads.
Mental Health and the Safety of Your Children
The results of numerous studies have repeatedly shown us a troubling trend – online advertising that children see can influence their behavior in real life! And we’re not talking about inappropriate content. Children are trusting, especially teenagers who easily succumb to trendy notions of “ideal appearance” or the popularity of fast food, energy drinks, and the like.
Of course, parental controls and safe search features can help protect impressionable minds from harmful content. But is it enough? In this case, block app ads is much more effective at countering the negative impact of advertising by simply blocking their download.
Choosing the Best App to Block Ads
Source: AndBeyond.Media
App stores offer dozens of digital solutions with different sets of features and advantages. Many of them are free, so you don’t risk your funds in case the app doesn’t suit you, or you don’t like it. However, if the software costs money but still has non-disabling marketing elements, it would be unpleasant to install it and then see ads on your screen.
So, what should you pay attention to when considering options for apps block ads?
Operating System Used
If you have a smartphone or tablet running on the iOS or Android platform, it’s quite logical to choose an ad block app that offers a version for each device. First, it’s convenient, and second, it’s cost-effective, as it saves you money.
For desktop systems like Windows, MacOS, and Linux, it’s more practical to use web versions of ad blocker extensions because ads in programs are much less common here.
Filter List
An important factor in finding a blocker is the list of advertisements it can hide since types of ads vary greatly: pop-ups, video ads, and marketing creatives. The ideal ad block app would be the one that covers all unwanted materials.
Ease of Use
Launching the blocker after installation shouldn’t take more than a few seconds, and the application itself shouldn’t require additional settings. If the user wants to customize the software to their liking, add lists, and more, the control panel should be intuitive and convenient, especially for beginners.
Customizable Blocking Elements
Despite the fact that most ads are intrusive and irritating, there are still ads that are necessary for some websites to monetize.
For example, if you want to support your favorite service, your app for blocking ads should provide the ability to customize lists. This way, you can add a site to the “white list” and also hide specific elements that interfere with consuming certain content.
If you’re wondering which ad blocking app for Android Android and iOS really works, the answer is in the next section.
AWAX – The Best Multi-Purpose Tool!
Source: Producthunt
Adblocker AWAX is a next-generation program that combines powerful performance with modern technologies. It can function on any device as an application or a browser extension, making it practically universal.
So, what sets AWAX apart from other blockers? One of its features is autonomous operation, which does not require the connection of external services. For this reason, your gadget consumes less traffic, while website pages load several times faster.
The principle of AWAX’s operation is that it acts as a filter between the network and the application running on the user’s device. Thus, all advertising messages, including tracking attempts, are cut off in real-time.
The local VPN connection, on which the ad blocking itself is based, transmits data not through a dedicated server but through integrated services. What does this give the user? Not only hiding marketing creatives but also protection against the collection of their personal data, which scammers can use for phishing attacks.
Why Choose AWAX Among Apps to Block Ads?
Source: Dribble
Still can’t find a truly effective ad blocking Android app? Don’t give up because AWAX has so many advantages that no other blocker has!
- Quick interruption of ad loading. The tool operates in the background, allowing for instant interruption of various spam, viruses, and advertisements. This significantly saves traffic, not to mention the overall positive impact on the device’s performance.
- Reliable protection of user data. AWAX recognizes and instantly rejects all potentially dangerous requests. Now, any program attempting to access your geolocation, activity, and personal information has no chance!
- Highly intuitive interface and navigation panel. Even a beginner can easily manage and personalize the blocker settings.
- Internet safety. AWAX has a built-in VPN service that filters all incoming traffic and blocks ad links. The developers regularly update the tool’s database, so even the most obscure and seemingly harmless banner will be mercilessly blocked.
- 7-day trial period for every user. This is very convenient because you can determine whether such an Android app to block ads suits you or not. The paid version has broader capabilities, making it more effective.
AWAX is a cross-platform tool that effectively combats advertising on iOS and Android, as well as on MacOS and Windows.
Do I Really Need Apps for Blocking Ads?
Source: Martech
If you’re annoyed by ads and concerned about the security of your device and the information stored on it – unquestionably, you need an ad blocker!
When choosing ad blocking apps, pay attention to the operating systems they support, filter lists, ease of use, and customizable blocking elements.