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Interview with Albert Stepanyan, CEO and Founder of CoinTrack.ai

Crypto Portfolio and Its Management

Consider a crypto portfolio to be a company’s profit and loss statement. Cryptocurrency investors can utilize their portfolios to evaluate their assets and ensure that they grow over time. In essence, a cryptocurrency portfolio is a tool for managing your collection of digital currency assets. You can store it on cryptocurrency management software, which has analytical features and monitors each coin’s performance. Portfolio management refers to choosing and managing a group of investments to meet your financial objectives and risk tolerance. By understanding portfolio management better, you can increase the results of your long-term investments. Real-time data feeds and updates on cryptocurrency exchange prices are available from various portfolio management tools. They may even let you know about significant market changes.

Here is what said Albert Stepanyan about his journey to the cryptocurrency world and launching their new crypto portfolio tracker, CoinTrack.ai. 

Interview Questions

1. What prompted your interest in the world of cryptocurrencies?

First I heard about bitcoin almost 7 years ago. One of my friends told me about new “money” that he was earning by doing some different tasks. At that time I did not pay much attention, until two years later when our company received a contract to work on smart contracts. Ever since I have been learning about blockchain and cryptocurrencies. A fact worth considering about cryptocurrencies is the infrastructure that supports them, the blockchain. It’s the most secure way for transactions, which no 3rd parties can access. This and other new approaches in the finance world were attractive to me, so I decided to start my own journey in this industry.

2. Can you tell us about CoinTrack.ai and your motivation to start it?

I have been using cryptocurrency for the last 5-6 years. As I started using different exchanges it became harder and harder to keep track of my assets. The painful process of logging in to each exchange or wallet using 2FA just to check my portfolio performance gave me an idea of creating a platform that will automate the process of tracking and unifying all these exchanges and wallets into one place. A platform that will allow you to monitor your assets and portfolio performance as easily as possible including your derivative assets (future positions & margin balances).

3. Can you outline the journey of launching CoinTrack.ai?

Everything started from an idea to make people’s life easier and save lots of time for them. After market research and competitors analysis we started to develop our platform based on the data we have gained. 

To be short and visually appealing here is the outline of CoinTrack.ai journey:

  •  Idea
    Market Research
  • Customer Analysis
  • Competitive Analysis
  • Marketing Plan
  • Operating Plan
  • Launch of our MVP

4. What has drawn and kept users since the CoinTrack.ai launch?

Our crypto portfolio tracker is easy to register at and use even if you are a beginner in this industry. It doesn’t require any difficult processes and moreover, the platform has a start trial without a credit card requirement which allows everyone to try the tool and continue using it only if you like it.

5. What is distinctive about CoinTrack.ai?

CoinTrack.ai has a user-friendly interface and easy-to-use functionality. However, the main and most important differences from other tools are derivative asset tracking and its ability to be customized. CoinTrack.ai allows to keep full control of crypto derivatives from one place and also we are creating a marketplace from where users can choose different app categories based on their needs and purposes. This will include Dashboard Widgets, Tax Calculators, Analyzers, Bots, Indicators; B2B tools; AI-powered notifications and alerts. That’s how our platform is focusing on both B2B and B2C models. CoinTrack.ai is on its way to being the handiest tool for crypto beginners and professionals as well.

6. What size market is CoinTrack.ai aiming for?

Currently, our target market is crypto traders and crypto amateurs who use Coinbase, Binance, Bitfinex, Kraken and other exchanges. So the market size CoinTrack.ai is aiming for is almost 30M taking into account the number of users of the most common exchanges.

7. What software and networks do you employ for your business?

We use different systems to build our platform. Here are a few I can share with you:

1. Nest Js (Backend)

2. React Js  (Frontend)

3. NginX (Server)

4. MySql  (Database)

5. Redis (Cache)

6. Cloudflare  (DDOS protection)

8. What’s your most recent achievement?

A few months ago we redesigned our platform, improved our UI/UX and added new features. Now users of CoinTrack.ai can track not only their crypto portfolios, but can also use it to track crypto futures. This way we are solving the problem of finding a reliable professional crypto tool that many users are struggling with.

9. What are the current market trends that you find exciting?

Definitely Crypto Futures and Margins. Just to imagine the size of it blows my mind. (Multi trillion).

Markets for cryptocurrency derivatives — contractual side-bets on the future price of cryptocurrencies — have exploded in recent years. On a busy day, over $100 billion in these derivatives are traded, rivaling the daily volume traded in the New York Stock Exchange. What’s more, there is evidence that the activity inside these markets may affect the value of cryptocurrencies themselves.

10. Is CoinTrack.ai a safe crypto portfolio tracker?

Protecting the safety and security of our users’ funds, accounts and identity is of the utmost importance to us. We are requesting READ-ONLY access to the exchanges, hence we can not withdraw or transfer your funds. Your exchange API & secret key is encrypted and stored on a secure server.  On top of it, we have tried to build a system where you do not have to provide personal details. With a simple email to register you are good to go!

11. Where do you see CoinTrack.ai in the next few years?

In the next few years we see CoinTrack among the top crypto solutions for both beginner and professional crypto holders. The reasoning behind is our aim to provide new innovative solutions that will drive users to use our platform. We have some awesome upcoming updates but I just want to highlight one of them for now: CoinTrack.ai will provide new powerful features for professional crypto tracking while also focusing on the B2B model. It will allow futures and margin accounts tracking as we are aiming to become one of the leading platforms that monitors every crypto derivative asset and future position. So stay tuned and start your journey with us now: https://cointrack.ai/app/auth/sign-up.

12. What advice would you give entrepreneurs starting?

Have a clear vision and go after your dreams. Allow yourself permission to fail. This means not overthinking things. View failure as an opportunity to learn and move forward.

Reach out and don’t hide behind a computer, smartphone or website. Don’t hide behind tech to do business, because business is still all about the people. Face-to-face connection shouldn’t be discounted even in a technological age.

Prioritize your full spectrum health, not only your physical health. Maintain screenings and annual check-ups, and remember taking time for yourself lets you work at your peak performance levels.

Albert Stepanyan’s Linkedin: https://www.linkedin.com/in/albert-s-80974a104/