YouTube receives billions of users every month. This means there is a significant chance that some users can visit your channel. However, it is not as easy as you may assume. So, how can you get people to view your YouTube videos?
One of the most essential things you can do is to have an eye-catching YouTube video thumbnail. But how do you create this thumbnail? Read on to learn more below.
What is a thumbnail image?
A thumbnail image is the first thing that YouTube users see as they browse through YouTube. *It is a clickable and small static image that viewers will click on to see more or scroll straight past it. Thus, how you create your thumbnail matters significantly.
The best thing you can do is to use the–Adobe Express thumbnail creator. This thumbnail creator will help you display the following;
- People
- Images
- Text
So, why do you need a thumbnail image?
Generally, the primary goal of using a thumbnail is to ensure maximum clicks. Thus, your thumbnail needs to hint at what your YouTube video is about. Also, it should be very eye-catching and attractive enough so that viewers want to see it, click on it, and be eager to view it more.
*If your thumbnail is not eye-catching, your video may not get any views. Harsh, right? Well, your thumbnail can either break or make the success of your YouTube video. It does not matter how good your YouTube video is; if the thumbnail is not enticing, people will not click on it.
So, you can conclude that a thumbnail is a powerful weapon that must be used correctly—since the best thumbnails will do the following for you;
- Help you have a positive first impression
- Ensure your video is memorable
- Drive more traffic
- Attract viewers and subscribers
- Improve your brand
What are the essential elements of an impressive YouTube thumbnail?
Creating an impressive Thumbnail is an art that requires strategic thinking and creativity. Each video that you upload should have a unique thumbnail featuring the following elements;
- High-quality imagery that enhances the perceived value of your video
- Relevance and clarity
- Engaging visual compositions
- Text overlays, when appropriate
- Emotional appeal
- Consistency in branding
- Optimization for all your devices
*Note that focusing on the above element will help you maximize your YouTube content’s impact. Also, it will ensure that you persuade viewers to click on your videos.
A step-by-step guide on how to create a thumbnail using Adobe Express thumbnail creator
One of the most incredible things about the Adobe Express thumbnail creator is that it is a free thumbnail maker. Also, it is very easy to use as long as you follow the following simple steps;’
1.Open Adobe Express on your mobile device or desktop
Adobe Express is a free and user-friendly tool easily accessible to everyone. Thus, the first step to using this tool is very straightforward. Simply open your Adobe Express on your mobile and desktop device. Then, begin an exciting journey of creating your YouTube thumbnail.
2.Explore templates
Adobe Express comes with pre-made templates. So, once you open the platform, you will see thousands of YouTube templates from which you can choose. The best thing is that these templates cover almost all sectors, including;
- Food
- Music
- Tutorials
- Travel
- Beauty
- Movies
- Business
- Insurance
*If you see something that corresponds with your brand, just click on it and start the design process. However, if you do not find something you can relate to, create your thumbnail from a blank canvas.
3.Feature eye-catching images
Your main goal should be to grab people’s attention and be noticed. So, make sure you use eye-catching images. These images can give a little teaser of what your video will be about. So, when choosing images, ensure you select something relevant. Why? Irrelevant thumbnail images can be off-putting.
Also, they can decrease the number of subscribers to your channel. So, what is the best thing that you can do when it comes to thumbnail images?
The best thing to do is to add stock images and designs from the Adobe Express libraries. You can also choose to upload your own photos on Adobe Express.
*This step plays an essential role in enticing viewers to watch your video. So, be very considerate of it.
4.Customize your thumbnail
Be as creative as you can with your thumbnail. Why? This creativity will help to increase the click rate of your YouTube videos. The best thing is that Adobe Express offers endless possibilities for customizing your YouTube thumbnail.
So, some of the things that you can do to personalize your thumbnail include the following;
- Zoom in or out of your thumbnail image
- Change the color of your image with an assortment of palettes and filters
- Experiment with the template layout
- Upload your own artwork or images
*The design of your thumbnail can be as unique as you desire.
5.Brand your thumbnail
A video thumbnail can play an essential role in ensuring brand consistency and recognition. *For brands and content creators, thumbnails provide an incredible opportunity for you to add your unique;
- Color scheme
- Logo
- Style
This makes your content instantly recognizable by your target audience. So, at this step, upload your logo and use colors and fonts that match your brand’s aesthetics.
6.Share your thumbnail
Once you’re done designing your thumbnail and are happy with the design, it is time to share it. *Hit the publish button on your Adobe Express. Then, instantly download your YouTube thumbnail to your mobile or computer.
Once done, add the download to your latest upload. You can even share it on your social media accounts to promote your YouTube video.
Bottom Line
Adobe Express thumbnail creator is the best tool for creating impressive thumbnails for YouTube. As you can see from above, this thumbnail creator is very easy to use. It will only require you to follow a few steps to create eye-catching thumbnails.
*The trick lies in choosing the best template with high-quality, relevant, and consistent images with your brand.
