One of the biggest issues of social media is the fact that content is usually permanent. This permanent mark on the internet causes problems in terms of freedom of speech, cancel culture and privacy, obstacles that the new social media platform is trying to solve. The platform is based on a cutting-edge ephemeral framework, meaning that posts on the platform are not permanent.

This raises several questions – why would anyone write meaningful content if it simply disappears shortly after posting? And how are users supposed to assess the activity and legitimacy of an account if their feeds are left empty? These are good questions – read on to hear our take on the matter.

Ephemeral Journalism

One of Sayches key goals is to provide a platform for journalists and microbloggers to voice their opinion without it being permanent. Sayches recently conducted a poll amongst journalists, and the results showed that permanence negatively affects perception of their content.

A passionate audience will generally access micro blogged content with a few days of it being posted, but it will slowly turn into ammunition for tabloid newspapers and cancel culture journalists if it remains online for longer. Sayches combats this issue by having a default ‘destruction period’ of 24 hours for all content.

However, this can be extended to 48 or 72 hours within account settings if the user wishes to display their content for longer. The platform even provides a ‘highlight’ feature which will prevent important content from being deleted altogether. Ultimately, the combination of these features allows Sayches to boast a ‘flexibly ephemeral’ approach.

Assessing the Legitimacy of an Account

Another issue that many critics have with ephemeral microblogging is the question of how one can determine the activity and legitimacy of an account. After all, if the content is deleted within 72 hours, the activity feed of an account may appear to be empty.

The ‘highlight’ feature already presents a solution to this problem, outlining that an account is active and wants its audience to be able to view specific content. However, Sayches also displays the number of posts made by a user within the platform, presenting an easy visual interface to demonstrate how active the user has been overall.

The platform does not store these posts, but simply presents a numerical indication to allow users to track the rate that an account posts. In fact, Sayches doesn’t keep a copy of any content – this is the core foundation behind the platform’s privacy-based ethos.

In addition to providing the total number of posts by an account on their profile, Sayches will also show the join date of the account. Profiles will be tagged as ‘virgin’ if they have been created recently and will even be tagged with the ‘rotting fish’ symbol in the event that a new account is inactive.

This helps Sayches’ users assess whether an account is new or old, playing an integral part in the prevention of trolls and shills. Any account that has been inactive for over 12 months will be deleted, in order to streamline the platform and prevent it from being overrun with inactivity.

Final Thoughts

Overall, it is obvious that the unfamiliar territory of ephemeral microblogging will present obstacles, but Sayches have provided a variety of unique features in order to pass these hurdles. If the concept still seems strange for you, remember – the ephemeral nature of Snapchat seemed to be a strange concept once upon a time, but look how influential and widespread it has become.