Dreaming of the world without competition is not feasible. The current market is almost on the web as the increased demand for purchasing stuff online over the local market. The enthusiast online customers have changed the way small to large businesses promote their products or services. Businesses now require the back support of Best SEO Company in India to leave an impact on the target audiences.
Keeping the website on a ‘refresh’ mode regularly is important for search engines, be it Google or any other search engine. Updating the entire service page or home page content isn’t an ideal approach. Hence, publishing fresh & engaging blog posts are a way to connect with the audience and notify the search engine about the activity.
If the website has blogs, there are more chances to spread about the company, services, and products. But, before uploading blogs, it’s important to understand the way to optimize blog posts that drive maximum benefits.
In fact, a recent study indicates that almost 60% of businesses have blogs but, out of them only 35% of blog owners keep on updating blogs. Get into connection with the ideal SEO Company in Ahmedabad to leverage benefits with the blog posts.
Include these five easy-peasy SEO tips to optimize blog posts.
- Start with a thorough research
Keyword research is important for on-page search engine optimization. Include important keywords naturally with sharing valuable content on the latest topic. Do enough research and choose the right tools & techniques to find out the related keywords to your blog posts that you may haven’t considered in the write-up. Use a tool like Google Adwords Keyword Tool to find keywords related to the topic and keep an eye on your competitors’ targeted keywords that work for them.
- Consider keywords in the post
After targeting relevant keywords, it is important to place them where they drive more benefits and impact the right audiences. Consider below places to include keywords:
- Headings or subheadings
- Introduction paragraph
- Anchor text
- Title tags and meta descriptions
Never make the mistake of keyword stuffing into the write-ups. Try to place the keyword in any sentence naturally so readers would love to connect with the product, service, or ultimately the company.
- Image optimization
When it’s time to upload a photo to the blog, make sure to include keywords in the file name and choose the alternate text field with a detailed keyword description of the image.
- Include reference link
When you include any article or blog post on the website, never forget to include the reference link. This is not only good blogging etiquette, but you may also receive a link back. For search engine ranking, quality links are a valuable asset.
- Make use of social media for promotion
Connect with potential customers using social media such as Facebook, Twitter, Instagram, Google+, or any other platforms. Promote the blog posts on these sites for more web exposure.
Create blog posts at own or connect with the top-notch SEO Dubai to optimize blog posts fruitfully.