According to IMARC Group’s latest report, titled “Cereal Bars Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2021-2026”, The global cereal bars market is expected to exhibit moderate growth during 2021-2026. Cereal bars are nutritional snack products made from milk, oats, rice, biscuits, corn starch and edible adhesives. These are fortified with minerals, vitamins, complex carbohydrates and other essential nutrients. Cereal bars are a rich source of starch, proteins, phosphorus, iron, fiber, antioxidants, and potassium. The consumption of cereal bars helps treat and prevent various health conditions, including diabetes, cardiopathies, obesity, and malnutrition.
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The growth of the global cereal bars market can be attributed to the rising health consciousness amongst consumers, which has created a demand for low-fat, high-fiber snack products. Other than this, the increasing consumption of ready-to-eat breakfast items across the globe is further supporting the market growth. The emerging trend of clean-label products is creating a demand for additive-free, gluten-free. This, along with rising disposable incomes, the introduction of new flavors, and improving retail distribution channels, represents some of the other growth-inducing factors driving the market.
Competitive Landscape with Key Players:
- Atkins Nutritionals Inc. (Simply Good Foods Co.)
- Clif Bar & Company
- Eat Natural
- General Mills Inc.
- Kellogg Company
- Kind LLC
- McKee Foods Corporation
- Nestlé S.A
- Otsuka Pharmaceutical
- Quaker Oats Co. (PepsiCo)
Cereal Bars Market Segmentation:
Breakup by Product:
- Snacks Bar
- Energy and Nutrition Bar
Breakup by Flavor:
- Peanut Butter
Breakup by Distribution Channel:
- Supermarkets and Hypermarkets
- Food Specialty Stores
- Convenience Stores
- Online Stores
Breakup by Region:
- North America
- United States
- Asia Pacific
- South Korea
- United Kingdom
- Latin America
- Middle East and Africa
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As the novel coronavirus (COVID-19) crisis takes over the world, we are continuously tracking the changes in the markets, as well as the industry behaviours of the consumers globally and our estimates about the latest market trends and forecasts are being done after considering the impact of this pandemic.
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